The Pairadox Project
One project. Two organizations transformed.
When a business hires us for branding or web development, a nonprofit gets the exact same service - free. Here's how it works, and how you can get involved.
Not a business? Apply as a nonprofit → or Nominate an org →
donated in design services
pairings completed over 1+ years
running
How It Works
Simple version: your project funds theirs.
You hire us for branding or web development.
Logo, website, full rebrand - whatever you actually need.
You pick a cause category.
Education, veterans services, animal welfare - whatever matters to you. We conduct a recorded random selection from nonprofits in that category.
Both projects get done.
Same process. Same quality. Same deliverables. The nonprofit gets exactly what you paid for.
Recent Pairings
See it happening.

Trades Co. Clothing

The Karens
Service: Logo Design
Animal Welfare & Rescue
From Our Partners
Real projects. Real people. Real impact.
"Business Name and Nonprofit Name share their experience."
For Businesses
You're already paying for design. Might as well double the impact.
Look - you came here because you need branding or a website. That's what we do. The Pairadox Project just means your project automatically funds equivalent work for a nonprofit in a cause category you care about.
You're not paying extra. You're not donating. You're just working with a company that puts its marketing budget into community impact instead of Facebook ads.
What you get:
The design work you came here for (obviously)
Selection of up to three cause categories
Participation in the recorded random selection
Pairadox Partner recognition package - plaque, badges, window sticker
Press release featuring your business and the nonprofit
A story actually worth telling
For Nonprofits
Professional design. No cost. No catch.
If you're a nonprofit or mutual aid org doing real work, you're probably eligible. No 501(c)(3) required - just 12 months of operation.
You apply. You get added to our pool. When a business picks your cause category, we do a live random drawing. If selected, you get the same service they paid for.
That's it. No business to find. No selling required. Just apply and wait.
Know a nonprofit that deserves this? Nominate them →
Cause Categories
Organizations making real impact in these areas.
Animal Welfare & Rescue
Children & Youth Services
Community Arts & Culture
Disability Services & Accessibility
Disaster Relief
Diversity, Equity & Inclusion
Domestic Violence Services
Education & Literacy
Environmental Conservation
Food Security & Nutrition
Homelessness & Housing Support
Mental Health Services
Small Business Support
Veterans Services
Pairadox Impact Partners
Companies helping us multiply the impact.

Gravity Video manages, records and edits all of our video content for the Pairadox Project.
Partner slots available for companies wanting to support the mission.
Questions
What people usually ask
Does this cost extra?
Nope. Standard rates. We just redirected the money we'd spend on advertising into this instead.
Do I get to pick the specific nonprofit?
You pick the cause category. The specific org is selected through a recorded random drawing - no backroom deals.
How long has this been running?
Over 1 year and 2 months. We've done 11 pairings and given away $25,900+ in services.
Is this a tax write-off?
No - you're paying for services you receive. The donation is on our end.
What if the nonprofit doesn't want to participate?
We do another drawing. Nobody's forced into this.
Can larger nonprofits participate?
Orgs under $1M budget are eligible for free services. Larger nonprofits can become Pairadox Partners themselves - hire us, and fund a smaller org's project.
Ready?
Your next project can do more than grow your business.
Schedule a conversation. We'll talk about what you need - and who else it might help.
